2016 Car Rental Customer Report

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2016 Car Rental Customer Report

The Rise of Customer Service & Asset Damage Reporting

When you can no longer compete on price or location, what can you do to stay ahead of the pack? Our report probed hundreds of car rental customers to drill into what they like about the experience, and what would make them never do business with a car rental company again.

In this report, you’ll learn…

  • The #1 thing you can do today to stay competitive.
  • How many customers really distrust the paper forms’ ability to capture damage
  • The top features customers say they want from their rental experience